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EB-2 NIWBusiness and managementIndividualDecided June 2024Dismissed

Outcome: Dismissed

JUN112024_12B5203

Merit and national importanceNot metWell positionedNot reached / not discussedBalance favors a waiverNot reached / not discussed

Our summary

A petitioner proposes to establish a sales and marketing organization to promote lesser-known U.S. tourism destinations beyond the top 20. AAO held the proposed endeavor lacks national importance because it fails to demonstrate broader field implications, lacks specificity on target regions, and revenue/employment projections do not show substantial economic effects.

Official PDF

Official PDF ↗

Published by USCIS. The summary is ours, in our own words; the decision text is on uscis.gov.

No criterion in the table was found met in this decision.

What was missing

  • Merit and national importance · Sales and marketing organization for tourism lacks demonstrated national importance; no specific target destinations identified; revenue and employment projections insufficient.

Criteria

CriterionReadingWhy
Merit and national importanceNot metSales and marketing organization for tourism lacks demonstrated national importance; no specific target destinations identified; revenue and employment projections insufficient.
Well positionedNot reached / not discussedFirst prong fails; second prong analysis not pursued.
Balance favors a waiverNot reached / not discussedFirst prong fails; third prong not addressed.

A published decision describes one case. It is not legal advice and not a prediction for yours.

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