EB-2 NIWBusiness and managementIndividualDecided November 2024Dismissed
Outcome: Dismissed
NOV182024_07B5203
Merit and national importanceNot metWell positionedNot reached / not discussedBalance favors a waiverNot reached / not discussed
Our summary
Marketing executive sought EB-2 with NIW claiming endeavor enables U.S. companies to globalize through localized marketing campaigns. AAO held general industry importance insufficient; petitioner failed to provide specific evidence that his proposed work impacts U.S. economy, job creation, or trade interests.
Official PDF
Official PDF ↗Published by USCIS. The summary is ours, in our own words; the decision text is on uscis.gov.
No criterion in the table was found met in this decision.
What was missing
- Merit and national importance · Marketing work lacks specific evidence of national impact; industry importance insufficient without specific endeavor evidence
Criteria
| Criterion | Reading | Why |
|---|---|---|
 Merit and national importance | Not met | Marketing work lacks specific evidence of national impact; industry importance insufficient without specific endeavor evidence |
 Well positioned | Not reached / not discussed | First prong failure dispositive; second prong not reached per Bagamasbad |
 Balance favors a waiver | Not reached / not discussed | First prong failure dispositive; third prong not reached per Bagamasbad |
A published decision describes one case. It is not legal advice and not a prediction for yours.