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EB-2 NIWBusiness and managementIndividualDecided September 2023Dismissed

Outcome: Dismissed

SEP132023_02B5203

Merit and national importanceNot metWell positionedNot reached / not discussedBalance favors a waiverNot reached / not discussed

Our summary

Marketing manager in health consultancy field with advanced degree seeks EB-2 NIW for proposed work assisting U.S. companies with branding and management optimization. Director found substantial merit. AAO affirmed denial, holding proposed work lacks national importance because it does not impact field broadly or create substantial economic effects beyond individual client transactions.

Official PDF

Official PDF ↗

Published by USCIS. The summary is ours, in our own words; the decision text is on uscis.gov.

No criterion in the table was found met in this decision.

What was missing

  • Merit and national importance · Proposed marketing management work lacks national importance; does not extend beyond clients to impact field broadly

Criteria

CriterionReadingWhy
Merit and national importanceNot metProposed marketing management work lacks national importance; does not extend beyond clients to impact field broadly
Well positionedNot reached / not discussedNot reached because first prong fails; decision reserves this issue
Balance favors a waiverNot reached / not discussedNot reached because first prong fails; decision reserves this issue

A published decision describes one case. It is not legal advice and not a prediction for yours.

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