IT project manager with master's degree in information technology seeks NIW for EB-2 classification to manage IT projects and train workers. AAO dismissed appeal, finding endeavor substantial merit but lacking national importance; project management work does not demonstrate broader impact on IT field or substantial positive economic effects.

An entrepreneur seeks NIW as EB-2 advanced degree professional to establish a company offering reputation, positioning, and brand-building consultancy to corporations. The AAO dismissed the appeal because the petitioner failed to show the endeavor has national importance, as it lacks broader implications extending beyond the company's clients to the relevant fields.

Manufacturing engineering manager sought EB-2 NIW. AAO dismissed, holding that although petitioner qualifies as an advanced degree professional and is well positioned to advance the endeavor, it lacks national importance because it does not demonstrate sufficient prospective impact on the field or nation.

HR entrepreneur seeking EB-2 NIW for human resources consulting business. Claimed endeavor advances economy and SME sector through sustainable labor practices. AAO dismissed appeal, finding proposed business lacks national importance; benefits remain limited to direct clients without broader economic implications.